Wednesday, September 17th, 2014
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Whether you’re in the media business, in public relations, in advertising or marketing, in between jobs or in the catbird’s seat, we cover what’s “in it for you.” A working philosophy of our editors, writers, analysts, researchers, marketers, content programmers and publishers in the Marketing & Media Group is to NOT WASTE YOUR TIME. It’s too valuable, and we know it.

So what we give to you every day, through our flagship brands PR News, FOLIO, Event Marketer,  Media Industry Newsletter (min), LeadsCon and PR News are information and intelligence that’s sui generis. We go behind the headlines and mainstream coverage of the topics to a deeper level that will make you smarter and your organization or department much more effective.

Both PR News and min have been covering communications and magazine media for more than 60 years. You can say we’ve been around the block a bit, and along the way have created services and products that cater to the time-strapped executive looking for insight, smart ideas and access to like-minded individuals with whom they can partner and learn.

Through our publications, events, awards programs, books, Web sites, professional development webinars, on-site training and more, the Media/PR Group provides Next Practices for smart executives like you. I hope you’ll join our network and see what’s in it for you.

 

KERRY SMITH

SVP, Marketing & Media Group

 

DIANE SCHWARTZ

SVP and Group Publisher, Marketing & Media Group

     
 
   
 

The min day Summit is a strategic and tactics-packed one-day program that’ll help you create highly engaging digital offerings for existing and new audiences and advertisers.

From the publishers of the authoritative sources on the media business — min and min’s b2b — min day will feature media leaders who are willing to share their secrets, admit mistakes, and demonstrate how they’ve gained leadership in their respective online spaces. You’ll listen, learn, ask questions, interact, network and take back to theoffice a better digital plan.
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PR News’ Facebook Conference shows attendees how to rethink, reorganize and take control of Facebook activity and integrate it with the PR discipline’s bedrock skills. This interactive day provides practical lessons on how to really use Facebook as a PR tool to build a community of influencers and advocates, forge new relationships with the media and with brand influencers and drive new business for organizations.
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PR News’ Social Media Summit & Taste of Tech is a highly anticipated, annual summit of intensive, tactical learning led by top digital PR strategists and Tech Vendors. The two-day event offers dozens of practical takeaways to help maximize Facebook, Twitter, online video, SEO and measurement initiatives in order for attendees to become the top digital communicator at any organization.
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PR News’ PR Measurement Conference is packed with practical lessons in measurement—from measuring traditional media relations efforts and social media to linking PR efforts to business objectives and measuring effectiveness of employee communications. Topics covered include how to measure the effect of a crisis on a brand’s reputation and how to identify and engage with the influencers in an organization’s market.
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PR News Webinars are led by expert panelists and focus on timely topics ranging from Pinterest and Twitter to the more fundamental PR areas of media training, measurement and crisis management. Webinar attendees are given access to speaker presentations and also receive a certificate of completion.
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The Experiential Marketing Summit is the world’s leading executive conference on events and trade shows and is attended by 1,000 leading experiential marketing professionals each year. Only at the Experiential Marketing Summit can you get the newest trends, the latest best practices and the critical intelligence needed to upgrade event and trade show portfolios.  Content at the Experiential Marketing Summit is formatted to give attendees access to varies types of sessions including deep dives, quick-hit sessions, breakouts or peer-to-peer conversations.  
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EventTech is the first-ever conference focused on the digital+live phenomenon.  EventTech is a can’t-miss industry event, produced by the industry’s leading publications and brings together technology experts, social media gurus and some of the most progressive users of digital+live.  The educational component delivers access to trends, best practices and case studies on the best ways to “plug” in events. 
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Expo Next explores how digital media has revolutionized marketing, content, and exhibitor management of tradeshows and expos. Leading industry experts at Expo Next provide new opportunities for finding customers, engaging with them, and ensuring the increased success of event organizers and their customers.  A new definition of a show has emerged, and it combines online with off, and more importantly, it enables the notion that the "show" is a 360-degree, year-long channel for engaging with prospects and customers.
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Media Next, powered by the FOLIO: Show brings together hundreds of media professionals of both consumer and b2b magazine brands for a 3 day immersion into the latest trends affecting the magazine industry.  Led by a faculty of experts each year, attendees get the tools, insight and inspiration needed to move their businesses forward.  Media Next is one of the most recognized events for the magazine industry and delivers powerful content focused on the convergence of print and digital media.
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The annual Eddie and Ozzie Awards is one of the largest and most comprehensive awards programs in the magazine publishing industry. The Eddie and Ozzie Awards celebrate gorgeous design and uncompromising journalism being created every day-- all in one awards program. Open to all consumer, b2b, association, custom and regional, big and small magazines and websites.  
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The E.X.C.I.T.E Awards recognize excellence in tradeshows and events. The E.X.C.I.T.E. Awards shine a spotlight on the best aspects of a show; the venue, the quality of the marketing, the freshness of the event concept, the on-site experience, the business and consumer value, the ROI, and more!   
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The min awards programs offer the publishing industry various arenas for recognizing performance excellence in digital space, media sales, integrated marketing, edit and design, content and new brand launches.  The Best of the Web, Sales Executive of the Year, Integrated Marketing Awards, Edit & Design Awards and min’s Most Intriguing People and Launches each have an awards breakfast at which the winners and honorable mentions are recognized.  These exciting events bring together the most influential people in the industry and provide the opportunity for prime recognition of media trailblazers.  
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Leadscon East: LeadsCon is the pioneering conference and summit for the online lead generation and broader customer acquisition industry. LeadsCon serves the needs of the online customer acquisition arena with a specific focus on lead generation. This segment of the online advertising space contains some of the most dynamic, successful, and innovative companies, but it is also a sector that has been historically under-served. Our flagship event, LeadsCon Las Vegas, has become the must-attend event for those interested in online customer acquisition, praised equally for its content and caliber of attendees.
More Information >>
To Register >>

 

The LeadsCouncil is an independent association, whose members are companies in the online lead generation space from buyers to sellers, technology solution providers and investment professionals. All members are united in a common goal of promoting best practices and fostering trust regardless of vertical.
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The definitive conference series focused on the future of local commerce. Meet the innovative companies and top executives in online to offline, pre and post-pay couponing, and more. Daily Deal Summit East 2012 was held on April 17th and 18th in New York City. It was a huge success and we look forward to the next event which we’ll be announcing shortly.
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PR News Workshops
PR News provides everything a communication professional needs to succeed in public relations. We offer custom onsite training, public relations workshops, webinars, CDs and individual coaching in media training.
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  Recognizing outstanding magazine sales performance, min's Sales Executive of the Year Awards salutes those in the trenches, selling the print, online and multiplatform programs and creating a winning proposition for both the advertiser and magazine. Whether selling in a challenging or booming market, the winners will be the ones running circles around their peers, the ones who can sell well and better than the rest. Min will salute those who are the “cream of the crop” and their best practices will serve as guides for the thousands of magazine sales professionals in search of stronger strategies.
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  min’s Integrated Marketing Awards salute the campaigns, ongoing programs and innovative people who’ve raised the bar on magazine marketing programs. Going neck to neck with TV, the Internet and other media for a larger slice of the advertiser pie, winners of min’s integrated marketing awards recognize the power of offering integrated marketing programs. The awards program is open to any consumer and business-to-business magazine & web sites.
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  PR News’ Platinum PR Awards shine a spotlight on the people and campaigns that have made an impact, and in most cases, are still making a difference. Winning a Platinum PR Award from one of the industry’s most established publications will be one of your best PR accomplishments of the year. This program underscores the creative and effective ways in which communications plays a key part in nearly every area of business and community.
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  PR News’ PR People Awards competition showcases the top talent, the innovators and passionate professionals who day in, day out are making communications matter in the marketplace. The winners of this annual program set the benchmark for PR and underscore the outstanding PR achievements made in the past year. Nominate your colleagues, or self-nominate; either way, we want to meet the best in PR and introduce them to the thousands of readers of PR News and their key stakeholders.
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  Corporate social responsibility has become one of the benchmarks of an organization’s overall success. PR News’ CSR Awards honor the corporations and their partners that have implemented and executed highly successful CSR campaigns. PR News’ CSR Awards is the industry’s best showcase for the most powerful, impactful social responsibility and green campaigns. Winners of this awards program set new standards of excellence and point the way for other organizations to follow. 
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  Juggling the needs of various constituents, managing critical public issues, projecting a positive image of an industry and its members—these are the many challenges facing communications professionals at nonprofits and associations worldwide. PR News’ Nonprofit Awards Program is solely dedicated to honoring the most talented communicators and teams in this sector. Winners of this awards program join a distinguished circle of those holding the key to “best practices” in the nonprofit communications arena.
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  PR News’ Digital PR Awards is the industry’s top honor in the PR and communications digital space, recognizing outstanding digital initiatives among corporations, agencies and nonprofits. The coveted awards set the industry benchmark for excellence across all areas of digital PR. Winners are those organizations that took risks, made tremendous strides and understand the power of digital communications in public relations. 
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  PR News’ Top Places to Work in PR Awards honor the agencies, corporations, nonprofits and associations that have excellent work cultures, growth opportunities and benefits. Winners of this awards program represent the organizations that appreciate their PR and communications employees and strive to make their day-to-day work experiences better. 
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  The Event Design Awards honor excellence across events, exhibits + environments.  The Event Design Awards are for designers builders, agencies, brands, suppliers, and manufacturers including museum, sponsorship, mobile, hospitality, trade-show, production, nightlife, retail, or field marketing.  
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  The Event Technology Awards is the first program established to recognize the power of integrating technology across events. The ETAs shine a spotlight on the best use of event technology to elevate brand experiences, increase reach, communicate smarter, drive attendance, increase leads, push sales and upgrade the engagement between companies and their target audiences. 
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  The Ex Awards is the only awards program focused 100 percent on event marketing – and the only program judged entirely by brand-side marketers.  The Ex Awards celebrate the most creative, strategic and successful experiential marketing campaigns from around the world each year.  Hundreds upon hundreds of nominations are submitted for a chance at the industry’s most prestigious recognition.  This is the industry’s biggest event of the year where the world’s biggest brands and best agencies come together in one place, for one night.  
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    PR News’ 15-to-Watch Awards honors the 15 budding PR leaders and creative practitioners age 30 and under. Winners may reside anywhere in the world and must practice communications professionally at any of the following: a corporation, PR firm, nonprofit/association, educational institution, government organization or industry supplier.
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Now in its 68th year, PR News is the industry’s most trusted, executive-level publication that helps enhance the business impact of PR. Each week, PR News provides the ideas, tactics and tools to maximize your organization’s communications efforts. Each issue contains action-oriented feature stories, behind- the-scenes case studies and unparalleled access to communications-related market research, metrics and data. Written for corporate PR and agency professionals and the challenges you face, PR News is your blueprint for the strategies, tactics and insights you need to become an even more effective and successful communicator. There are 48 weekly issues of the newsletter per year.
VISIT WEBSITE >> Subscribe to PR News>>

 

Every Monday morning for more than 60 years, America's top consumer magazine publishers, advertising and media executives have turned to min for the latest pulse on the media industry and the people behind it. min reports on the news, deals, trends and personnel moves shaping the consumer magazine publishing industry. Plus, min delivers boxscores with ad page counts for weeklies, monthlies and bi-monthlies and a circ analysis by market. You’ll also get the mergers & acquisitions scoreboard, with min’s expert analysis on the players and what their actions mean to your business. 48 weekly issues per year.
VISIT WEBSITE >> Subscribe to min >>

 

EM Buzz keeps subscribers up-to-date on breaking news, deals, account assignments and other trends. It’s an easy way for event marketers to stay on top of a changing industry. The newsletter also highlights emerging trends and a variety of other topical happenings. 
Subscribe to Event Marketer Buzz >>

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magazines
 

Folio: is the only brand that serves the entire magazine publishing industry. It is a multi-channel source, using print, online and face-to-face delivery to bring actionable information to the publishing community. Our audience includes publishing professionals from all sectors of the magazine industry, including those in b-to-b, consumer, association, and city and regional. Folio: is the definitive source of industry trends and news and tells the stories of those magazine enterprises that are creatively serving readers. We offer advertisers a multifaceted, highly efficient opportunity for business development in a rich environment of editorial excellence.
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Event Marketer magazine was founded in 2002 to serve the information needs of strategic brand-side event marketers and agency exclusives across the spectrum of face-to-face marketing. It has become the world’s most respected provider of content for the event and trade show category. Our portfolio includes our flagship magazine, weekly EM Buzz e-newsletter, annual Experiential Marketing Summit executive conference, the Ex Awards, and more.
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The Event Marketing Institute (EMI) is a think tank, educator, and professional resource dedicated to the advancement and development of best practices, insights and business intelligence for individuals and companies using live marketing as a strategic marketing initiative. EMI serves as a catalyst for innovative thinking in event marketing strategies, tactics and measurement.
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PR News Press
The PR News Press publishes useful guidebooks to help PR professionals do their jobs better. These guidebooks are a year-round resource for PR teams and include expert articles, case studies, market research, checklists and more on digital PR, measurement, CSR, media training, employee communications, and crisis management.
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Serving the unique needs of our PR News subscribers, PRNewsOnline is the go-to online community for PR and communications professionals. In the subscriber-only sections of the site, you will find PDF and HTML issues of PR News, article archives, survey findings, industry research, and measurement strategies. Open access features of the site include daily stories, a career center, measurement tip sheets, award and event listings, as well as access to the industry resources targeted specifically to the needs of the communications professional.

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minonline brings b-to-b and consumer publishers, as well as advertising executives and brand marketers, together in one online portal for strategic information and analysis affecting magazines, newspapers, broadcast sites and online publishing. Subscribers to min and min's b2b have full access to the subscriber-only sections including weekly issues, article archives, box score databases to name a few. Open access features include the daily stories, career center, awards and event calendars

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  Welcome to the world’s largest, most complete and most legitimate repository of event industry partners. Trusted by Fortune 500 event departments from around the world, this is your easiest way to quickly navigate the full directory of leading vendors by categories or companies, learn about them, review their work, even issue a call for more information in just one click. From designers and fabricators, to A/V, technology, venues and more – the Superbook has got you covered. So go ahead and get searching. See why the Superbook is the most used partner discovery tool in the industry. Partners – interested in being a part of the event industry’s go to supplier resource?
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DecisionHealth Acquires Contexo Media, Dorland Health

Access Intelligence Acquires Marketing Brands from Penton

LeadsCon East and LeadsCouncil to Host Buyers Summit July 23-25 in NYC

Access Intelligence Acquires LeadsCon Trade Show Along with Daily Deal Summit

Access Intelligence Acquires Cynopsis Media, Expanding Reach into TV, Sports and Kids Markets

     
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